Winter Skin Rescue: How to Treat Dryness and Dullness
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If your skin has been feeling tight, flaky, or just a little lacklustre lately, you're not imagining it. Winter is genuinely hard on your skin — and New Zealand winters, with their cold snaps, biting winds, and dry indoor heating, are no exception.
The good news? A few targeted adjustments to your routine can make a dramatic difference. Here's how to rescue dry, dull winter skin using clean, organic ingredients that actually work.
Why Does Skin Get Dry and Dull in Winter?
Your skin's moisture barrier — the outermost layer that keeps hydration in and irritants out — is highly sensitive to environmental conditions. In winter:
- Cold air holds less moisture, drawing water out of your skin
- Indoor heating reduces humidity further, accelerating transepidermal water loss (TEWL)
- Hot showers (tempting as they are) strip natural oils from the skin
- Reduced sun exposure can slow cell turnover, leading to a build-up of dead skin cells that makes skin look dull
The result: skin that feels tight, looks flat, and may even become reactive or sensitised.
Step 1: Switch to a Richer Cleanser
If you're using a foaming or gel cleanser, winter is the time to swap to something creamier and more nourishing. Harsh cleansers strip the skin's natural lipid barrier — the last thing you want when it's already under pressure from the cold.
Look for cleansers with hydrating ingredients like aloe vera, rosehip, or plant-based oils that cleanse without stripping. Try Lamav's Marula Oil Cleanser
Step 2: Don't Skip the Serum
A targeted serum is your most powerful tool for addressing winter skin concerns. Applied to damp skin before your moisturiser, a good serum delivers active ingredients deeper into the skin where they can make a real difference.
- For dryness: look for hyaluronic acid, plant-based squalane, or niacinamide
- For dullness: vitamin C, rosehip oil, and natural AHAs help brighten and encourage cell turnover
- For sensitivity: bakuchiol (nature's retinol alternative) delivers renewal without irritation — read our full guide to bakuchiol here
Not sure if serums belong in your routine? We've covered exactly that in a previous Journal post.
Step 3: Upgrade Your Moisturiser
Your lightweight summer moisturiser may not be enough in winter. Look for a formula that combines:
- Humectants (like hyaluronic acid) to draw moisture into the skin
- Emollients (like shea butter or jojoba oil) to soften and smooth
- Occlusives (like plant-based waxes) to seal everything in
Applying your moisturiser while your skin is still slightly damp from cleansing or toning helps lock in extra hydration. Try Lamav's Hyaluronic Moisturiser
Step 4: Exfoliate — But Gently
Dull skin is often a sign of dead cell build-up. A gentle exfoliant once or twice a week can restore radiance quickly — but in winter, less is more. Over-exfoliating a compromised barrier will make things worse.
Opt for a mild enzyme exfoliant or a low-percentage AHA rather than harsh physical scrubs.
Step 5: Don't Forget SPF
UV rays are present year-round, even on overcast winter days. Skipping SPF in winter is one of the most common (and costly) skincare mistakes. A broad-spectrum SPF 30+ applied as the last step of your morning routine protects against photoageing and helps maintain an even skin tone.
Our Winter Skincare Pick: LAMAV
LAMAV's certified organic skincare range is formulated with exactly these winter challenges in mind. Their holistic approach combines innovative, efficacious formulas with nourishing plant-based ingredients — no harsh synthetics, no unnecessary fillers.
Whether you're looking for a richer moisturiser, a brightening serum, or a gentle cleanser to see you through the colder months, try LAMAV's Ultra-Hydration range's nourishing formulas that provide dry and dehydrated skin with a burst of hydration while locking in moisture for a plumper, brighter and revitalised complexion.

Ready to rescue your winter skin? Explore the LAMAV organic skincare range →